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Content Marketing

We believe in magnetic, high quality, performant content. Because good content counts. Whether it’s a blog post, interview, case study, video, social media post, gif or meme. It will tell your brand story organically, making it a long-lasting and credible one.

Your story starts here

We are storytellers & crafts(wo)men

We have 20 years of expertise in creating content for Belgium’s finest lovebrands: Libelle, Libelle Lekker, Libelle Mama, Femmes d’Aujourd’hui, Délices de Femmes d’Aujourd’hui, Flair, Feeling and Glam*it. Powerful brands with a loyal fan base.

“You name it, we have the right talents in house.”

It’s safe to say that we know how to connect. To get the message through. To engage, to follow and to approach target groups. We’re proud to be able to work with the best talents in lifestyle storytelling, in writing, photographing, video reporting, fashion & food styling.



Veritas Crochet Club

It’s hip to be square – Crochet Club by Veritas

To put DIY crochet range in the spotlight in an old school manner, Veritas came knocking at our door. We got creative with our content & PR teams and brought "The Crochet Club" to life through video and photo content. We organized one DIY day to crochet together with Veritas and their ambassadors.


GIMBER, the young Belgian brand known for its organic and alcohol-free ginger concentrate, teamed up with renowned fashion icon Diane Von Furstenberg, who made fashion history 50 years ago with her iconic wrap dress.

Emma – Sleep Event

Emma has a clear-cut mission: to be the world's leading and most reliable sleep brand. With this ambitious goal in mind, they sought assistance from MMBSY to take their brand to new heights in Belgium, which is an emerging market for Emma.
Ellemieke Vermolen

Bristol – Het Perfecte Paar

With this campaign, Bristol seeks to not only be a beloved brand but also an anti-hero with whom families, of all compositions, can resonate. The target audience? Families in Belgium and the Netherlands, united by the shared experiences of parenthood.

Mayerline – Embrace Age

This International Women's Day, Mayerline wanted to offer a voice to women over 50 to talk about equality and how they are daily dealing with the double bias of being a woman and being ‘of age’.

Lierac – Campaign Lift Integral & probiotic cleansers

French dermo-cosmetic brand Lierac, renowned for its focus on skin well-being, underwent a transformative journey recently. With the launch of the Lift Integral line, an innovative collection of anti-aging products, along with a reimagined range of probiotic cleansers, Lierac had unveiled exceptional offerings.

Let’s talk