Influencer Marketing

Do you want to give a face and personality to your brand? With influencer marketing, we help you connect with your audience through authentic storytelling. Even better: we create tailor-made influencer campaigns that fit your brand perfectly.

A match made in heaven.

Social media is more than just a thriving tool to engage and communicate. It can be an extremely powerful business marketing tool if implemented strategically.

Did you know that word of mouth is one of the biggest factors behind purchasing decisions?

Before reaching out to a potential social media influencer, consider the Rs of influence: the potential level of engagement the influencer can create with an audience that’s valuable and relevant to your brand.

Relevance

The influencer shares content and develops a following which is relevant to your business and the particular market segment you want to target.

Reach

This is where it gets really interesting: the number of people you could potentially reach through the influencer’s following, adding value to your business.

Resonance

The potential level of engagement the influencer can create with an audience which is valuable and relevant to your brand. In other words, the ‘will it stick’-question.

We offer

A chat between you and us, to get to know each other, to define your needs and how we can serve you and your brand. Always step by step, carefully listening to your story.

A Benelux database with carefully selected and active influencers in diverse fields. Think fashion, beauty, travel, health, entertainment, interior decorating, automotive and much more.

Advanced profile data about our influencers at your fingertips. We scout and screen every influencer by hand, and ask them to complete our MMBSY checklist. We know everything, from engagement score to applause rate, and even the color of their eyes.

Finding influencers with authority and actual influence is key. Our partnerships are distinguished by their truthful tone. Above all, we are about real messages and honest endorsements.

Cases

Influencer Marketing

A.S.Adventure – We care

By repairing, sharing, and recycling gear, A.S.Adventure wants to commit to a new retail model, contributing to leaving behind a better planet.

Blokker

Did you say 360° approach? A fine example of the perfect content, PR, social and influencer marketing mix, coming right up!

Lierac – Campaign Lift Integral & probiotic cleansers

French dermo-cosmetic brand Lierac, renowned for its focus on skin well-being, underwent a transformative journey recently. With the launch of the Lift Integral line, an innovative collection of anti-aging products, along with a reimagined range of probiotic cleansers, Lierac had unveiled exceptional offerings.

A.S.Adventure – Daily Dose of Nature

A.S.Adventure wanted to launch an awareness campaign on World Health Day, that encouraged Belgians to embrace the benefits of nature and engage in daily walking for the betterment of their physical and mental health.

Pelicano – Child poverty

To create awareness for child poverty we looked for influencers and celebrities to draw the symbol against child poverty on their hand and share it.

Emma – Sleep Event

Emma has a clear-cut mission: to be the world's leading and most reliable sleep brand. With this ambitious goal in mind, they sought assistance from MMBSY to take their brand to new heights in Belgium, which is an emerging market for Emma.