The Challenge

Showing the support of an Anita Active Sports Bra during a punchy work-out session

Being rewarded several times with Red Dot Design Awards, the sports bras of Anita Active are designed to perform ànd to support. Whatever the activity level, there is always a matching Anita Active bra with specific functions, available in cup sizes AA-H. Time to walk the talk!

The Work

No better way to test a sports bra than working up a sweat, right? So we did, together with influencers and press, during a bouncy Ubound session @ Jim’s Antwerp. Fun-filled pictures and videos of trampoline-jumping enthusiasts found their way to social media, giving the bras the necessary – ehm – ‘exposure’…


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